White-label Facebook & Instagram ads

White-label Facebook ads, done for you.

We run your clients' Meta campaigns across Facebook and Instagram — and TikTok, LinkedIn and Reddit when the client needs them — while your agency owns the relationship and the results.

White-label means

  • Your logo on every report
  • Wholesale pricing, your margin
  • Your ad accounts, your data
  • Team-to-team support
98.6%Campaign delivery rate
100+Agency & media partners
12 minAverage trafficking turnaround

Platforms

  • Facebook
  • Instagram
  • Meta Business Manager
  • TikTok
  • LinkedIn
  • Reddit

The model

What white-label Facebook ads management covers

White-label Facebook ads management means a specialist team builds and optimizes your clients' Meta campaigns inside the Business Manager accounts you control, and every report carries your agency's brand. You set the price; we do the work.

Paid social changes fast — formats, placements, audiences and creative fatigue all move week to week. A dedicated team keeps campaigns current, so your account managers can focus on the client instead of the ads manager.

Scope

What's included

Your team keeps the strategy and the client. We handle the execution.

01

Campaign builds

Feed, Stories, Reels and in-stream placements across Facebook and Instagram.

02

Audiences

Lookalike, retargeting and custom audiences, built from your client's data and site traffic.

03

Catalog & ecommerce

Catalog ads and ROAS optimization for retail and ecommerce clients.

04

Creative testing

A/B testing of creative and copy, with spec checks and fatigue monitoring.

05

Beyond Meta

TikTok in-feed, LinkedIn Sponsored Content and Reddit campaigns from the same team.

06

White-labeled reporting

Pacing and performance reporting in your brand.

Why Factor42

Why agencies hand us paid social

How white-label works for agencies →

One social team

Meta, TikTok, LinkedIn and Reddit run by one team, not four freelancers.

Fatigue caught early

Frequency and performance are watched so creative rotates before results slide.

Fast changes

New creative and audience tests go live quickly when the client's priorities shift.

Your brand everywhere

The client sees your agency's reporting and your account managers, never ours.

How it works

From brief to branded report.

The same four steps for every channel, so your team learns one workflow.

01

Onboard & integrate

Grant us access to your ad accounts, ad server and data sources. We configure the workspace and validate every integration end to end.

02

Send the brief

Your team submits the order: budget, flight dates, targeting and creative. One brief format, every channel.

03

We build, QA & launch

Certified specialists traffic the campaign, check specs, tracking and brand-safety settings, and launch.

04

Optimize & report

Daily pacing, continuous optimization, and dashboards and wrap reports with your logo on them.

The economics

You set the price. You keep the margin.

We charge a wholesale fulfillment rate, priced by channel and volume. What you charge your client is up to you.

Your client pays youYour retail rateYour management fee or CPM, set by you
You pay Factor42Our wholesale rateFulfillment, priced by channel and volume
Your marginThe differenceWithout adding headcount

FAQ

Common questions

What is white-label Facebook ads management?

A partner runs your clients' Facebook and Instagram ad campaigns behind the scenes while your agency sells and presents the service under its own brand.

Who owns the ad accounts?

You do. Wherever the platform allows, we work inside the accounts you own and grant us access to, so you can see who has access and remove it at any time. If the partnership ends, everything stays with you.

Will my clients know you exist?

No. Every report, dashboard and client-facing deliverable carries your brand, and we never contact your clients unless you ask us to. Your team owns the relationship; we work team-to-team with you.

How much does it cost?

We charge a wholesale fulfillment rate based on your channel mix and volume, and you set the retail price for your clients. Book a consultation and we will send a rate card built around what you sell.

Do you also run TikTok, LinkedIn and Reddit ads?

Yes. The same team runs TikTok in-feed video, LinkedIn Sponsored Content and Reddit campaigns, with lookalike, retargeting and custom audiences and creative testing on each.

Do you create the ad creative?

We QA every creative asset against platform specs and run the A/B tests. Creative production is scoped separately; tell us what you need in your consultation.

Add a channel to your agency this month.

Tell us what you sell. We'll send a fulfillment plan and a wholesale rate card.